The Detmold-based company „Conifere“ is planning to professionalize its advertising and public relations due to a large number of new customers. The nine-year-old company was founded by master carpenters Dirk Wigner and Sven Maylan and now employs 32 people. In addition to the workshop in Detmold, the company recently opened a showroom in Paderborn. Due to the new size, a new logo, outdoor advertising and a landing page especially for the inauguration of the showroom are being designed for the company.
Another advertising measure planned is the creation of business stationery, consisting of a business card, a business letter and a measurement sheet. In addition, an offer folder and a series of cards will be produced.
The company’s new corporate identity should reflect the high quality, the use of durable materials and the unique craftsmanship of the company. Reduced and individual forms should illustrate the feeling of elegance and perfection. The redesign of the corporate identity brings the individual style closer to the customer and points to the main materials used: wood, stone, fabric and glass.
Text material, the existing logo and image material were provided for the implementation. The logo is to be redesigned.
